CLIENT: SENSEYE
Getting smart with machines
Senseye specialises in predictive maintenance software for industrial machinery, using advanced cloud-based systems and machine learning to monitor equipment health and predict failures before they happen. This helps industrial companies boost productivity, reduce maintenance costs, and operate more sustainably.
The platform addresses major challenges in manufacturing – such as unplanned downtime, inefficient maintenance cycles, and wasted resources. By analysing real-time data across machinery fleets, Senseye enables maintenance teams to act proactively, extend asset life, and allocate resources more efficiently.
To reflect its innovative offering, Senseye launched a new brand identity, including brand guidelines, stationery, brochures, and digital communications. A standout feature was the stylised “E” from the logo, which became a recurring graphic element—nicknamed “the Pacman” for its bold, recognisable form.